SIGNIFY | PHILIPS (& WiZ) LIGHTING
Working on Signify, across Philips and WiZ lighting, as the Copy Lead for 10 months, we created diverse assets ranging from banner ads, video (scriptwriting and creative direction), long-form content such as brochures, whitepapers, website content, PR releases, training and sales material, Sharepoint sites and interactive brochures.
A steep learning curve that was extremely fulfilling, I created copy for lighting across industry verticals such as Healthcare, Urban Planning, Biodiversity, Office and Home Design.
Much of this work is still in the publishing / production pipeline. Should you wish to see a particular example (such as Brochure, Website, PR, Display Banners, Social etc), please reach out!
WEBSITE & BROCHURE CONTENT
https://www.signify.com/en-us/application-areas/healthcare (download brochure)
and many more!
WIZ LIGHTING
PHILIPS SMART BALANCE FFS GEN 2: BANNER ADS
